Lead search scoring
Lead search scoring in Zero rates results live against your criteria, with reasoning for each score and past searches you can find and share.
Score leads against your own criteria
Describe what a good fit looks like. Zero scores the results while you watch.
What's new:
You can now score lead search results in Zero against your own criteria, with scores arriving live and the best matches sorted to the top.
Filters can tell you a company has 200 employees and raised a Series B. Scoring tells you whether it sells to finance teams, the part you'd otherwise check by hand, one website at a time.
Key improvements include:
AI lead scoring with your own prompt
Write what you're looking for on a company or contact search, like "Sells a B2B product to finance or operations teams". Scoring can also look up public information on the web.
Live scores with reasoning
Scores appear in the results as they're ready, and the list stays in score order. You can read why each result got its rating.
Past searches you can find and share
Past searches are listed by day. Find one by name or filter, pin it for yourself or for everyone, and make your own searches private or public.
Why this matters
A long list of leads still leaves someone to work out which ones are worth a message. With scoring, you start at the top of a ranked list and can see the reasoning behind each rank. Your team also stops rebuilding searches someone already got right.
FAQ
Can Zero score leads against my own criteria?
Yes. You describe your criteria on a lead search. Zero scores each result against them, shows the reasoning, and sorts the results by score.
Can lead search scoring use information from the web?
Yes. Scoring can look up public information on the web.
